The internet in 2015 has given us a lot of giggles a vigil to a raccoon, Drake playing tennis and the duck army but which memes construct our cut of the best?
A police officer. A cheeky dude( Brandon Moore) hollering what are thooose ? at the officers functional, ugly footwear. Millions of loops and views and copycats afterwards, a meme is born. The first urban dictionary entry for the phrase and practice appeared in 2011, but it was 2015 when the sport of pointing at some awful shoes( preferably Crocs) and shouting what are those ?!! entered the mainstream. The best example is the wonderful take on the Jurassic Park theme tune( see below, 50 million Vine loops so far ), which I like because its less mean-spirited than real life instances. In fact, “the mens” who started the whole thing back in the summer seems kind of rude and is now in jail. Um.
It stormed collective internet consciousness in early September. Norwegian Kevin Synnes decided to embarrass his girlfriend in a store by pushing down on a bunch of toy ducks which, when pressed, emitted a loud aaarghh ! noise. The video was then appropriated by Vine star Charlie Murphy and subsequently looped millions of days, spawning multiple variants. There has even been a mash-up with the what are those? meme. My person favourite versions are those which pay tribute to Adele and Taylor Swift.
However, a Guardian investigation revealed that that the toy was not a duck, but a pelican. Listen to our interview with Kevin here.
Read more: How the duck army stormed the internet
It took merely a 30 -second snippet of Adeles new single, Hello, debuted during the advert violate of the UK television show, The X Factor, to have the vocalist trending worldwide on Twitter. And while the haunting piano and hushed, smoky tones beloved of millions of fans induced much excitement among those desperate to hear the full song, the clip also inspired plenty of memes.
Hello, its me is a pretty meme-able phrase, and the internet did not disillusion. When the sepia-tinged video dropped, featuring the vocalist in an amazing coat, using a flip-phone and hanging out in an abandoned home, the memes merely multiplied. Especially re: the flip-phone. One girl even texted her ex the entire lyrics to Hello, without him catching on at all.
A lot of people characterised this as Nicki Minaj hurling tint at Miley Cyrus, which is a fundamental misunderstanding of the concept of tint. Minaj didnt throw shade she immediately called Cyrus out, in front of a TV audience of millions. If anything, that is the direct opposite of hurling tint.
The incident happened at the MTV Music Video Awards in response to an interview Cyrus gave in which she called Minaj not very polite. While accepting an award Minaj called Cyrus this bitch who had a lot to say about me in the press the other day, before aiming with the perfectly passive aggressive, Miley, whats good? Cue memes. Plenties and lots of memes.
Nick Young is a basketball player who shoots for the LA Lakers. His internet fame, however, is courtesy of a confused reaction face meme. At one point during a day-in-life-of documentary, Thru The Lens, positioned on YouTube, Young pulls a huh? face when his mother calls him a buffoon. His quizzical expression towards the camera has spawned likely the best reaction macro of 2015 and can be used for disbelief, astonish or a thousand other reactions.
The 21 -year-old college student Nicholas Fraser became an internet sensation when he decided to perform, in his yard, perched on a lavatory, as one does, a quick cover-up of Nexts Too Close, but with the lyrics changed to why the fuck you lyin?/ why you always lyin ?) Given that people lie all of the time , and we know about it, guys , and we all want people to know that we know, Frasers vine caught on and inspired multiple cover versions of his cover version. Now, when your mate texts to tell she is five minutes away but you know she likely hasnt left the house yet, theres a perfect means of responding. Thanks Nicholas.
After the Fifty Shades of Grey series of volumes
sold so poorly , it was a punt for Universal Pictures to have taken on a film adaptation. But oh, brave souls it was brought to the screen in summer 2015 with Sam Taylor-Johnson at the helm and Jamie Dornan and Dakota Johnson starring. Given that the book had already resulted in a lot of culture cache, it was inevitable that the film would inspire memes and gags. The internet delivered. In particular, the my savors are very singular line( altered to my passions are unconventional for the internet) demonstrated a rich seam.