Brand Ivanka: inside the tangled empire of the president’s closest friend

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She has a White House job and a global business empire modeled on her image. But experts advise Ivanka Trump is deep in an ethical danger zone

The jeers and boos that rang in the ears of Ivanka Trump in Berlin last week made it clear that her high-profile presence at her fathers side comes at a cost.

It was her description of Donald Trump as a tremendous champion of supporting households that earned the audiences mockery. But her own complicated position as first daughter, assistant to the president, and businesswoman was also called into question at the W20 summit, where she seemed alongside Angela Merkel and the IMF director, Christine Lagarde.

Who exactly was she representing at the event, Trump was asked: your father, the American people or your business?

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